SEO Company Profile

Who We Are

Based in Tampa, Florida, we have been performing search engine optimization for our sites for over six years. We are proficient in coding, copy writing and design. After many years of employing an array of SEO methods and seeing how changes affected rankings, we gained a unique perspective on what works and what does not. We keep abreast with the latest algorithm changes and have a proactive SEO philosophy instead of reactive.

We were in the same shoes as many small business owners years ago. We were nowhere to be found in the top 50 search engine results. We developed an aggressive plan to get educated on the topic of SEO. We currently have industry leaders as part of our SEO team, have offices in the United States and Canada, and offer some of the top services in the world.

What Makes Us Unique

Our company gives personal attention to each client. We are easy to reach, no layers before you talk to the specialist who is handling your site. We monitor your site on a weekly basis after optimization is performed. We are certified Microsoft Systems Engineers with over 10 years of experience in information technology. We also hold a membership at the Search Marketing Association of North America.

With the major search engines continuously changing algorithms to better serve searchers, it is important to monitor rankings often. We do check sites to see how they perform. Although it is natural to fluctuate, when changes stabilize and are dramatic, we go in to see what caused them. If changes are across the board we know the effect lies with the search engine, not the site.

Although this can seem a common sense approach, we believe that the more advanced Google, Yahoo! and MSN become, the more important it will be to have a good copywriter to perform search engine optimization. The technical and coding issues are fairly easy to learn and perform. Good writing is an art. Implementing art and science is what makes an SEO firm stand above the rest.

SEO Services that Make Sense

SEO needs to be transparent to the web surfer. Content is one of the most important factors in search engine rankings. It does not make sense to just optimize a web site without paying attention to the very nature of what the site is about. First and foremost, we do not disrupt the structure and look of a site to accommodate SEO efforts. It is just the opposite. We want to preserve the look and feel of what our customers have created as the window of their business. Content is reviewed carefully and we often encourage to write more copy which we then optimize to maximize keyword exposure.

Our philosophy is simple: SEO is at the service of better search engine rankings and better user experience. Do not ask us to conduct SEO on a page to increase ranks for keywords that are not pertinent to the page and/or site. It is a disservice to the search engines effectiveness in retrieving relevant results and ultimately defeats the purpose of the search engine itself to accomplish searchers' goals.